
BAVARAPARAMBIL MUHAMMED SALIM
The Man Who Scripted His Success Story
Among the many industries that have been on a steady rise, one cannot miss mentioning about the exponential rise of the jewellery markets and the industry as a whole. One such unique and historical brand name is Paris Jewellery Designs which has made strides in the industry for years and has raised the bar for its contemporaries in the industry. From the textile to becoming the owner of a vast gold business here is the untold journey of
B M Salim who is leading the bling industry. BM Salim’s success story is as beautiful as an intricately crafted delicate necklace. He stamped his mark in this luxury business with exquisitely designed gold and gemstone jewellery. One of the secrets to success is doing common things uncommonly well and B M Salim is an epitome of this. While assisting his father in the textile shop, he discovered the value of forming a brand and soon he realised that he needed to form one of his own by putting the spotlight on design, and with a promise to ‘Revive Reinvent Relove’ quintessential Travancore aesthetics.
New business techniques, technological advancements and new strategies to be followed in the business will flourish only with the involvement of creative, innovative, and entrepreneurial present generation
Born and raised at Palarivattom, Kochi, he completed his education and became a graduate. As a child he had seen some really tough times. He was one of eleven children in the family. His father was a man of ethics and extremely principled. His father was the university of his life. He taught him about hard work, enterprise and optimism and imbibed rare and precious business lessons that no top management institute could have imparted in a classroom. This experience taught him how to manage people, deal with business partners and to be honest and transparent in all dealings in his later career. However, he wasn’t settling for the same and wanted to do something different. He loved drawing and his maiden jobs in jewellery shops as floor manager for about six years exposed to practical lessons in the field of jewellery designing. It was a miracle that his designs became popular initially and word-of-mouth promotion helped to develop his dreams. The designs are a blend of classic styling and elegance and stand out for their creativity. An adept designer who can handle both traditional and contemporary fashion he laid the foundation of this glittering profession by designing jewels.

Paris Jewellery Designs is one of Asia’s largest manufacturers and exporters of diamonds and diamond jewellery. The journey was tough initially as he had no family connection with this industry, and no “godfather”. Pitching up all his courage, he decided to set up a business in the industry and promote with experienced goldsmiths who have vast knowledge to work a wide choice of marvelous pieces of traditional and modern jewellery. This leap has made him the most innovative and artistic jewellery designer. He believes that eclectic designs impart confidence. Many top jewellery shops started showcasing the finest collections of gold, platinum, and diamond jewellery in both traditional and contemporary designs, designed by Paris Jewellery Designs.
Kerala’s celebrity jeweller and designer says,” Life isn’t about competing with everyone around us, it’s about challenging ourselves to be the best version of us.” So, his designs are not the typical flashy gold we see in normal jewellery but has a unique tone to it which the youth and old love likewise. He aspires to delight his esteemed customers by providing quality ornaments in unique design.

BM Salim really desires to follow and adapt to the changes in the modern global business environment. But new business techniques, technological advancements, and new strategies to be followed in the business will flourish only with the involvement of reative, innovative, and entrepreneurial present generation. He leaves this responsibility to the future generation and expect his children to steer the future business.
Even the pandemic situation was a blessing as it gave nough room to discover and design new patterns. After having achieved this spectacular success,B M Salim is a humble and down-to-earth man who has not forgotten his roots. He remembers the hard work that his father put in, by working in the textile shop. Today, the group has carved a position of its own in jewellery retail, wholesale and manufacturing, real estate and textiles and construction works.
Successful people aren’t all the same, of course. Mr. Salim, who successfully runs his multiple businesses like diamond jewellery design, textiles, kids shop and health clubs, loves to spend his free time in his own business. Despite his vast fortune, he has never lost sight of his humble beginnings nor his humanitarian responsibilities. He feels deeds are more important than business transactions. He dreams of creating a system where he can help genuine people who are in trouble. Of many initiatives for the betterment of society, one of his initiatives is to pay for education for financially unstable students. He also provides home for homeless.
So, as all success stories go, this entrepreneur too go on to prove that no matter where you begin your journey from, it is your passion, vision and perseverance that determine your success.
Contact Mr B M Salim Mob: +91 9020082010

















































































